Founder-first creative direction
Direction House
Creative direction, from a conversation.
Direction House is a ChatGPT plugin. Once it’s installed, founders can talk about anything, or simply send whatever reminds them of their company: a link, a photo, a song, a website they love. They don’t have to work out how it applies. Direction House organises it into a creative direction brief.
Low effort by design: no forms, no decks, no workshop. Just a conversation.
- Install the Direction House plugin in ChatGPT.
- Talk, or just send things: links, images, songs, anything that reminds you of your company. No need to explain how it fits.
- Get a creative direction brief, organised and ready to share.


